Yes. iCIMS has a recruiting CRM, currently marketed as iCIMS Candidate Experience Management (CXM) and described by iCIMS as a candidate relationship management system with behaviour-based marketing automation and AI. It is a separate product from the iCIMS applicant tracking system rather than a built-in tab, so whether you "have" it depends on what your organisation licenses. It is aimed at enterprise talent teams running CRM programmes alongside high-volume hiring; lighter options such as an AI Talent CRM cover the same engagement job with less setup.
A quick naming history
iCIMS has renamed its CRM several times, which is why search results look inconsistent:
- iCIMS Connect: the earlier CRM, now labelled "Legacy CRM" in iCIMS's help community.
- iCIMS Nurture: introduced in 2019 as the company's new CRM for talent pools.
- iCIMS CRM and CXM: the current names; iCIMS documentation covers both, and the engagement suite is also referred to as iCIMS Engage.
Any of these names refers to the same job, building and engaging talent pools outside active requisitions. Teams running Workday ask the same question, covered in candidate engagement tools in Workday.
What the CRM does
- Talent pools and campaigns: add candidates to pools, then engage them with email and text campaigns, including pre-built or custom behaviour-based campaigns triggered by a candidate's interests.
- Rediscovery: through its integration with the iCIMS ATS, the CRM automates rediscovery and remarketing to past applicants and alumni.
- Engagement scoring and AI matching: candidates who interact most are surfaced, and AI-driven skills matching helps compile shortlists.
- Recruiting events: invitations, registration, on-site or virtual check-in, and post-event follow-up.
ATS and CRM together
iCIMS says CXM integrates with the iCIMS ATS and with other applicant tracking systems, so you can run it on top of a different ATS. Buyers usually take it as part of the iCIMS Talent Cloud, where ATS records and CRM engagement share candidate data.
What to check
- Which CRM product and tier is in your contract: legacy Connect, CRM, or CXM?
- Is talent rediscovery included, or a separate configuration?
- Who owns campaigns: recruiters, or a recruitment marketing team?
The CRM is built for scale, which also means setup and ownership take real effort. Smaller teams sometimes find a lighter CRM layer easier to keep active.